Clinically Proven. Up to 100% Dandruff Protection*. (*visible flakes, with regular use)Head & Shoulders Ocean Lift Anti-Dandruff 2 in 1 Shampoo fights flakes and leaves your scalp clean and hydratedFrom the scalp care experts; the makers of America's #1 dandruff shampoo* (*based on volume sales)Multi-symptom relief offers proven protection from flakes, itch* and dryness (*flakes and itch associated with dandruff)Convenient 2 in 1 formula nourishes hair and scalp while cleansing and hydratingInvigorating ocean scent leaves hair smelling fresh and clean