Help soften and smooth your skin with Lubriderm Intense Skin Repair Lotion specially formulated to help relieve rough dry skin. From a dermatologist-developed brand this lotion is enriched with skin-essential minerals and Hydrarelease Technology to intensely hydrate and help repair dry skin. This fast-absorbing formula is clinically shown to help moisturize dry rough skin for 24 hours to help provide all-day relief. It also helps strengthen your skin s own moisture barrier for better hydration so skin s appearance is left visibly improved. From Lubriderm a dermatologist-developed brand Intense Dry Rough Skin Repair Lotion helps achieve healthy-looking skin.