NOW? Sunflower Lecithin has Phosphatidyl Choline the most abundant phospholipid in the cell membrane where it plays a key role in cellular signaling and synaptic function.* NOW? Sunflower Lecithin also naturally abounds in Phosphatidyl Inositol Phosphatidyl Ethanolamine and essential fatty acids. Lecithin in the diet aids in emulsifying fats enabling them to be dispersed in water; and as a choline-containing phospholipid its choline is easily absorbed and utilized by the body.* NOW? Sunflower Lecithin Softgels are Non-GMO and Soy-Free.